ATM Branding Attracts New Customers and Increases Transactions

Self-adhesive vinyl wrap is installed on the front and sides of ATMs to catch the attention of passing customers and encourage them to make a transaction. The location of an ATM can sometimes be fairly hidden therefore colorful and striking graphics can help customers find them.

Studies show that nearly a third of U.S. consumers access their bank account via an ATM once a week. If they’re in an unfamiliar high street or location then highly recognizable branding on ATMs helps them quickly identify the ATM for their chosen bank.

Just as the main menu on an ATM needs to be clear and intuitive, so does the branding on the machine itself. For more information on ATM graphics, contact Tinting Chicago today at 773-455-0467 or 312-212-0493.

Benefits of ATM graphics

  • Cost-effective
  • Durable
  • Helps push short term offers
  • Enables cross-promotion of banking products
  • Adds eye-catching branding to an ATM
  • Brands banks in a competitive industry

Promoting your products through ATM’s

Many companies chose to use the advertising space on ATM machines to promote their products to customers. ATMs located in busy shopping centres and locations with high footfall gain many hundreds, if not thousands of impressions a day. Customers waiting for their money to dispense from ATMs have time to briefly learn about your product or service.

Frequently Asked Questions

Can special offers be included on ATM graphics?

ATM graphics are easily installed and removed, meaning seasonal or short-term bank promotions can be advertised on ATMs and then removed once they reach their expiry date.

Do you have to join a bank to use its ATM?

No, you don't have to have an account with a bank to use its ATM services which is why ATM branding is so important. The more appealing and eye-catching an ATM is, the more likely a customer is to use it.

Do creative ATM graphics add to customers' experience?

Yes, well-designed graphics on an ATM will enhance a customers' experience, even if only subconsciously. Any bank should always be looking to promote its brand in the best possible light.

773-455-0467

3621 N Harlem Ave, Chicago IL, 60634

312-212-0493

2720 W Grand Ave Chicago, IL, 60612

773-714-8100

1402 N Rand Rd Palatine, IL 60074

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