Get Partial Car Wrapping in Chicago — Upgrade the Style or Advertise!

What is a partial car wrap?

A partial car wrap is the process of applying vinyl film to specific parts of a car. It allows altering the vehicle’s appearance, adding stylish accents, and emphasizing specific vehicle elements.

In addition to the eye-catching external appearance, the procedure also protects the wrapped areas from scratches, chips, ultraviolet radiation, and other damage. This helps preserve the original paint layer and maintains the car’s high value.

If you don’t want a complete color change but wish to add uniqueness to your car’s design, a partial wrap is the perfect option.

Partial wrap: unique or matching?

Partial car wraps come in a multitude of designs, colors, and patterns. The choice is yours, just let us know what style you need, and we make it come true. But sometimes we do the partial wraps to match the original paintwork: our technicians do their best to make the transition seamless. You know that a job was done perfectly when people are actually confusing the partial wrap with a full vehicle wrap.

6 benefits of partial car wraps

1. Great for marketing purposes: Partial vehicle wrap provides an excellent opportunity to promote your brand. By strategically placing signage, graphic, decal, and other advertising elements on specific areas of the vehicle, you can effectively market your products/services. The dynamic nature of partial wraps and graphics allows for creative and attention-grabbing designs, significantly enhancing the visibility of every business.

2. Cheaper than a full wrap: Partial vehicle wrap is a cost-effective option compared to full wraps. Wrapping only specific sections of the vehicle reduces material and installation expenses, making partial wrapping services a more economical choice for companies aiming to increase sales through a company vehicle.

3. Can be easily changed (in case of new marketing campaigns or rebranding): Partial wraps provide flexibility for firms undergoing rebranding or frequently changing their marketing message. The ability to remove and replace individual sections of the wrap allows for a quick and cost-effective update to the appearance of the branded vehicle.

4. Creation of a unique design for the vehicle: Partial vinyl wrap installation allows companies to choose specific areas (logos, slogans, or product images) to enhance brand visibility. Custom vinyl enables the creation of a more personalized and visually appealing marketing concept.

5. Protection of the original paintwork from fading: Vinyl car wraps protect the original paint from the detrimental effects of UV rays. The wrap acts as a barrier, preventing paint fading and contributing to the overall longevity of the vehicle.

6. Protection of the original paintwork from scratches and wear: Vehicle wraps give additional protection, helping maintain the pristine condition of the original paintwork and reducing the likelihood of damage from minor incidents or external factors.

Partial vehicle wraps for advertising

With the right message, colors, and design, a partial one can be just as effective as a full vehicle wrap. It is definitely cheaper, and easier to apply but also easier to remove when the marketing campaign ends.

A vehicle driving around with your brand logo or message on it is basically an ongoing advertising campaign for your business. Compared to other methods such as billboards, partial car wraps can generate thousands of impressions each day without the need to spend a huge budget.

Studies have shown that people spend around 18 hours in their cars every week, commuting to work, going shopping, or traveling. 70% of shoppers said that seeing an outdoor ad will most likely influence their purchasing decisions in the future. Transit advertising is 16-18% of the out-of-home advertising industry.

Partial wrap application

Partial car wrap is very useful and practical, and can be applied to any part of the vehicle:

Hood: Gives your car an attractive external appearance and protects the hood from stones, insects, and other small objects that could cause scratches or damage to the paintwork.
Roof: Adds uniqueness to your vehicle’s design and protects the roof from ultraviolet radiation, precipitation, and other external elements.
Fenders: Makes your car noticeable and also protect the paintwork on the sides of the car from chips and other minor damages.
Trunk: Transforms your car and ensures a longer lifespan for the paint on the rear part of the body.
Bumpers: Gives your vehicle a unique style and prevents corrosion, which often occurs from the impact of moisture and road salts.
Doors: Adds originality to your car and protects the paint on the doors from wear, especially in the handles and edges most susceptible to abrasion.

Additionally, vinyl film can be applied to panels, spoilers, mirrors, and other parts. Various types of film can be used for partial vehicle wrapping, including matte, glossy, chrome, carbon, reflective, anti-gravel, chameleon, and more.