Get Car Side Graphics: Be Seen by a Bigger Audience to Boost Sales

Vehicle decals are thin self-adhesive strips of vinyl that are stretched over the bodywork of vehicles to transform their appearance. Decals are usually installed by small and large businesses looking to increase sales through the exposure of their custom-designed graphics.

The most effective vinyl wraps are applied to prominent areas of cars, trucks, and vans to grab the attention of passers-by. Doors, hoods, and rear windshields are the most popular places to place decals and account for

Interested in learning more about vehicle graphics, contact Tinting Chicago at 773-455-0467 or 312-212-0493 and get your free quote today.

Benefits of car decals

  • Affordable marketing
  • Quick to install
  • Wide selection of colors and finishes
  • Doesn’t damage your vehicle in any way
  • Last up to 7 years
  • Easily removed

Types of vehicles that benefit from decals

Copy to include on vehicle decals

It’s advisable not to place too much copy on vehicle decals. The key is designing an adhesive sign that catches people’s eye but is easy to absorb in a short space of time. Passers-by are not going to remember long screeds of text in the short space of time they have to look at a vehicle. The following are suggestions for appropriate copy to include on a vehicle decal:

  • Business name
  • Phone number
  • Web address
  • Social media handles
  • Physical address

Price of car side graphics

If you are looking to only put graphics on the side of your car, this is called a partial wrap. A full wrap is when you cover every area of the paintwork with a vinyl wrap. The precise cost of a partial wrap is dependent on:

  • Quality of vinyl used
  • Amount of vinyl used, in square feet
  • Design
  • Ability of installer

Different vinyl wrap finishes

  • Gloss
  • Chrome
  • Matte
  • Carbon fiber
  • Satin

Are car decals an effective form of advertising?

Yes, many studies prove that car decals are one of the most effective forms of outdoor advertising available to small and large businesses. The average company car, van, or truck receives between 30,000 and 70,000 views each day just driving to and from work. This is a huge amount of advertising exposure you wouldn’t otherwise get.

Frequently Asked Questions

What's the most effective place on a vehicle to place a decal?

The most effective parts of a vehicle to place graphical advertising are the flattest and most visible sections. Car side graphics and rear windshield graphics attract a lot of attention because they're easily and frequently viewed. Installers will always give you the choice of which parts of your vehicle you would like to cover.

How long do car decals last?

The longevity of car decals depends on the brand of vinyl used. High-quality brands, such as Avery Dennison and 3M last for up to 7 years. Lower quality brands may only last 2 years, before they start fading, peeling, and bubbling.

Do cars with vinyl graphics retain their resale value better?

Yes, cars that are wrapped in vinyl often retain their resale value better than those that aren't because the self-adhesive vinyl layer protects the paintwork from light scratches and swirl marks. Once removed, the vinyl often reveals pristine paintwork.


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